About Us
Hanna Johansson
Partner

Hanna Johansson is a dynamic professional with a diverse background from Business Development within in the Pharmaceutical sector & med-tech.
With her expertise in project management and her keen eye for cultural nuances, she enables businesses to successfully bridge gaps between Nordic and East Asian markets, fostering meaningful connections and driving sustainable growth. Hanna is educated in International Business in Asia from Copenhagen Business School.
Mathias Horn
Partner

Mathias Horn is a startup founder and has experience working with stakeholders in the startup ecosystem on a global level. Mathias has consulted SMEs and startups on complex market entries into Korea & China. With deep knowledge of market dynamics in South Korea, China, Denmark, and Sweden, Mathias provides invaluable cross-cultural insights, helping businesses navigate regulatory landscapes, establish local partnerships, and adapt their operations for sustainable growth.
How can KODEN
help?
Partnerships
Registration
Strategy
KODEN specializes in helping startups and SMEs seamlessly enter and succeed in the Nordic and East Asian markets. With offices in both Seoul and Copenhagen, we combine in-depth local expertise with a strategic, cross-border perspective, making us uniquely equipped to support businesses looking to expand. Our team not only provides high-level consulting on market entry strategy, regulatory navigation, and consumer insights but also offers boots-on-the-ground support to manage every detail of your launch. From establishing local partnerships and identifying key distribution channels to adapting your brand for cultural fit, KODEN’s hands-on approach ensures a smooth and impactful market entry. We’re committed to helping our clients scale efficiently and thrive in new environments, leveraging both Nordic innovation and East Asian market potential to unlock sustainable growth.